I help brands connect the dots between product, customer, channel, and growth.

I’m a marketing leader with 20+ years of experience helping product-based brands become clearer, stronger, and more ready to grow. I work with founders and leadership teams who have a strong product and a real opportunity, but need help turning the story, strategy, channels, and next steps into something more focused and easier to act on.

Personal POV

The brand needs to be so clearly articulated that all marketing becomes obvious.

Growth gets easier when the brand gets clearer.

Clarity creates confidence.

Confidence earns trust.

Trust opens doors.

When your brand is clear—internally and externally— every channel, campaign, and conversation works harder for your.

That’s where sustainable growth begins.

Solutions for your brand

Brand Strategy

1

Clarity for your positioning, story, and value so the right customer chooses you.


2

Retail Readiness

Assets and strategy to earn, launch, and win on the shelf.


3

Marketplace & Channel Growth

Align channels, content, and offering to grow across every sales path.


4

Sales Enablement

Equip your team and partners to sell with confidence and clarity.


Executive Leadership

5

Senior-level guidance to set direction, build focus, and drive results.


Cross-Functional Alignment

6

Bring marketing, sales, product, and ops together to move faster.

Impact with measurable results

  • Over 20 years marketing leadership across CPG, retail, and global brands

    20+ years across consumer goods, retail, and global brands.

  • $20M incremental revenue

    $20M in incremental revenue by building momentum, strategy, and scaling.

  • 400% domestic sales growth

    4x in domestic sales growth by leading a U.S.-based expansion from launch to scale.

I take on a few clients at a time. I’d love to hear about where your brand is at.

If your brand story needs sharpening, let’s talk.

Frequently Asked Questions

  • My expertise is best suited for emerging brands, manufacturers & suppliers, product-first founders, and global brands ready for U.S. market expansion.

  • My specialty is consumer goods in the lifestyle, jewelry, apparel, DIY, and craft categories.

  • I take on a few clients at a time. Let’s book a discovery call so we can both learn more. Sometimes I love exploring a totally new product!

  • Yes, through a comprehensive process where we piece together those scattered thoughts to create perfectly pieced picture.